AMAZON SMART HOME SERVICES

I lowered the barrier to entry for smart home products by producing a series of educational smart home articles for Amazon. This was at a time when smart home products did not have user-friendly interfaces or work well with other devices. These articles helped customers understand how to make decisions about which smart home products were best for them, as well as how to use them.

Although most of the articles I wrote for the series are no longer live, this one is still live to this day:

Smart bulb, smart switch or smart plug?

This was actually one of Amazon’s first forays into educational content. Their site was not built to feature this kind of content and the result is poorly archived articles that were shoehorned into templates designed to sell products and services.